NewsLetter March 2012

spring in our footsteps!
january - march, 2012
 
 

The Innovation Centre Point: Our 2nd Partner event on March 1st 2012
Leap of Innovation 2012 - YESpay's 2nd Partner Event held on March 1st at Centre Point, London was the star of the quarter!
 
 

YESpay promises an eventful 2012!
 
  

YESpay's strategic partnership with Global Payments!
Global Payments has white labeled YESpay's EMBOSS solution and initiated a new multi-channel integrated payment solution which is already gaining momentum.
 
     

 

Visa's EMV adoption supports YESpay's payment vision in North America
To curb the increased number of card frauds in North America, Visa has announced its roadmap to adopt EMV Chip and PIN payments.
     
 

YESpay has a Global Marketing Office now!
Come 2012 and YESpay already had fresh new reasons to celebrate. One of them being the new global marketing division set up in India.
 
 
 
The Innovation Centre Point:2nd Partner event, March 1, 2012
Sparking off the year, YESpay's 2nd Partner Event, Leap of Innovation, 2012 was a remarkable success.

The event was held on March 1, 2012 at Centre Point, London. With 'Cross Border and Point-to-Point (P2P) Encryption in Payment Services' as the core theme of the event, we threw light on how our multi-channel payment services incorporating Point-to-Point Encryption technology help us to stay ahead as the leading payment services provider (PSP) in Europe and North America.

There were exciting interactive discussions and presentations ranging from the future of Multi-channel services to our Roadmap of Innovations: Point-to-Point Encryption, mobile payments and digital mobile wallet services supporting Near Field Communication (NFC) contactless payments. To add to the excitement, we also had an interactive panel discussion with the leading industry specialists. This discussion left no question unanswered!

The various retailers and YESpay partners on the panel including Nisyst, Fuji Film, Itim, Retail IT, The Dune Group, The Entertainer and Vendorcom, discussed the latest trends in the payment industry. Meeting PCI-DSS mandates via Point-to-Point Encryption, NFC payments through smartphones, Cross Border Secure Payments, Multi-channel payment services and Cloud based unattended kiosk point-to-point encryption service were some of the topics of discussion.

To get a glimpse of the event and download presentations of your interest please click here.



Comment

 
#
YESpay promises an eventful 2012!
With quite a handful of innovative products to offer, YESpay announces 'Leap of Innovation' as the company’s theme for this year which will be reflected in all our products and service endeavours.

As we march into an exciting and eventful 2012, YESpay would like to keep you updated on the events that the company has planned already. Not calling it a year with just these of course!


YESpay @ RBTE - March 13 & 14, 2012
# After three fruitful annual participations, YESpay marked its presence at RBTE, yet again. The event is touted as a one stop shop for end to end solutions that address retailers' needs, from supply chain and logistics all the way through to the customer including multichannel payments, eCommerce, marketing, merchandising, EPoS, store systems, loss prevention, finance, payments and CRM.

In line with the objective of the event YESpay participated to showcase its innovative multi-channel services that are the very heart centre of retail operations. Needless to say the theme of the event was- Leap of Innovation.

Chandra Patni, Founder & Director, YES-wallet.com, delivered an exciting presentation on remote web and mobile and NFC contactless payments. He also announced the launch of Pouch Mobile Wallet Services by YES-wallet.com. Rohit Patni, Co-founder & EVP Sales & Marketing, YESpay International enlightened the audience on how Omni-channel EMV Solutions is the most comprehensive and secure payment processing system.


WIMA 6th Global NFC Applications Products & Services Congress will be held on April 11 - 13, 2012 in Monaco. And YESpay is all geared up with power-packed presentations on NFC and Contactless Payments for the event!

WIMA is the largest global conference and exhibition exclusively dedicated to NFC services, applications and products. WIMA has been facilitating networking and information sharing, enabling partnering and business to take place within the NFC industry. Highlights include the NFC Forum/WIMA Tap into Innovation Global Competition 2012 Awards Ceremony, the FREE loan of an NFC mobile phone & FREE Exhibition Visitor access.

Chandra Patni, CEO, YES-wallet.com, shall talk about 'PayPass/PayWave Standards based NFC Virtual Pre-paid Card Emulation in the Cloud' on April 13. There will be comprehensive discussions on virtual prepaid gift cards, web and mobile payments and location based discount coupons to sum it up.

YESpay will be at stand B01 at WIMA and hopes to see you there!


YESpay will also make its presence felt at the Internet World 2012 from April 24 - 26 at Earls Court 2, London. Internet World is officially Europe's largest and longest-running event for digital marketing and online business and is celebrating its 20th anniversary this year.

This will be YESpay's 4th year of participation with Leap of Innovation as its core theme. Please visit us at stall no. E5025 to know more about our innovations.


Comment

YESpay announces multi-channel accreditation with Global Payments, Canada.
March 29, 2012, Toronto, Canada: Global Payments, one of the world's leading acquiring and payment processing companies has generically accredited YESpay International's EMBOSS payment service to manage the EMV migration of Global Payment's merchants across Canada. The formal certification included End-to-End EMV Chip and PIN testing with Interac, MasterCard and Visa using the Verifone Vx810 PIN pad, as well as e-commerce and MOTO certification for card not present transactions.

Both parties are now able to offer a multi-channel integrated payment solution that provides merchants with a one-stop EMV accredited and PCI-DSS certified payment processing service for face-to-face credit and Interac debit sales, MOTO payments and e-commerce purchases.

Rohit Patni, EVP Sales and Marketing at YESpay explains that "Our certification with Global Payments further extends our capability to deliver a fully outsourced and managed EMV payment service to Global Payment merchants who continue to seek a low-cost and fully EMV and PCI DSS approved solution. YESpay is fully committed to the Canadian marketplace by helping merchants to securely implement their multi-channel payment strategies without the need for formal certification and reduced PCI-DSS compliance costs, all at low monthly subscription fees."

EMBOSS reduces business and technical issues caused by in-house payment services and helps merchants avoid lengthy timescales and high costs of EMV certification and PCI-DSS compliance of their retail environments. Merchants can upgrade their retail POS systems to support EMV Chip & Pin and Interac transactions as well as enhance their websites with integrated on-line payment capability with an average integration time of 2-4 weeks. MOTO transactions can be supported immediately with no integration required.

Harry Morge, National Sales Manager at YESpay, comments further "Fully scalable, EMBOSS meets the needs of the single location merchant as well as larger chains and provides an innovative and low cost solution that helps merchants integrate card payments with their existing retail infrastructures while providing a simplified migration path to EMV compliance for credit and debit in Canada and in US in the near future."

Comment
 
VISA's USA EMV roadmap supports YESpay's payment vision in North America
On January 13, 2012, Visa formally announced its roadmap for the U.S. adoption of EMV chip cards and NFC-enabled mobile payment devices. Visa has set aim on April 2013 and October 2015 as EMV-adoption target dates. The card brand has created guidelines to help card issuers and merchants successfully launch and complete their EMV implementations?

This announcement strongly confirms YESpay's North American strategy and roadmap. Delivering a unique pre-certified EMV and PCI-DSS payment solution to cross-border businesses, YESpay has already numerous Canadian EMV chip & PIN enabled merchants who are, with a single integration, EMV ready for the US. Sharing his excitement around this important announcement and highlighting

the benefits of a cross-border EMV solution, Chandra Patni, CEO and founder of YESpay quoted "Many tier 1 and 2 merchants are present both in USA and across the border in Canada. As they migrate to EMV in Canada via the YESpay outsourced managed EMV chip and PIN payment service, this approach can enable them to extend the migration to their US stores. We anticipate multi-national merchants will fuel the EMV chip and PIN adoption throughout North America in order to benefit from reduced fraud and chargebacks. Our experience in Europe is that migration via an outsourced payment service business model is fast and inexpensive, requiring the least investment by merchants in new technology and new processes."

One of the main reasons for Visa's EMV push is the increased number of incidents of card fraud. The United States' continued reliance on magnetic-stripe cards is perpetuating the expansion and growth of global card fraud and focusing the fraudsters' attention on the USA.

EMV (Europay Mastercard Visa) is therefore the right solution as these sets of standards add a layer of safety to transactions, through the use of dynamic authentication, as well as enhances international card acceptance. Besides, it helps to build an acceptance infrastructure to support mobile payments.

For merchants, the incentive is also linked to PCI-DSS compliance. Indeed, Visa announced that by October 2012, merchants who would have installed dual-interface technology supporting both EMV and contactless-chip transactions, would see their PCI-DSS certification significantly reduced.

Visa's 2013 deadline applies to acquirers and processors. By then, Visa requires systems to be upgraded to support EMV and contactless-chip payments. Following this roadmap, Visa is preparing the migration process and adoption of mobile and NFC payments. On this topic, YESpay's sister company YES-wallet.com has already reached important milestones by providing an e-wallet technology called Pouch and a roadmap to NFC payments, set to revolutionize the way people make payments.

The 2015 date refers to the shift in fraud liability from the Card Issuer to the merchant. Merchants that would have not upgraded their POS systems with EMV Chip technology by October 2015 will be liable for losses linked to card fraud, in case the EMV technology could have prevented the fraud. YESpay already has numerous merchants in the US using its pre-certified EMV solution with Chase Paymentech and First Data Merchant services. YESpay is a certified payment solution for North American merchants willing to beat the EMV liability shift set by the card schemes and be ready to accept EMV cards not only in Canada but also in the US.
 
Comment
 
YESpay has a Global Marketing Office now!
January 2, 2012 was the day Global Marketing office of YESpay International began its operations in Gurgaon, India. This is where extra effort is pumped in each day to ensure a steady flow of innovative marketing communications for YESpay with its partners and customers. A small but enthusiastic team kickstarted the extensive marketing plan and will soon be joined by more. YESpay welcomes the entire Marketing team aboard and hopes for an exciting and fruitful journey ahead!

Supriya Rocha SVP, Global Marketing
A 'Sunflower Person' as she can rightly be called, is an eternal optimist and exudes charming confidence.

With a deep and diverse understanding of advertising and marketing communication along with a background of creative and marketing studies, Supriya has been a perfect pick for heading YESpay’s Global Marketing Operations. Quite a multi-tasker that she is at work, she loves to paint, design, read and travel.

Studied design and communications at London College of Communications and honed her skills with multinationals like Ogilvy & Mather, Grey Worldwide, Lowe Lintas and Percept H. Worked on the communications and design for brands like British Airways, Cadbury's, MTV, Wills Lifestyle by ITC, Arrow Clothing, Random House Publications (UK), Taj Group of Hotels, etc. A winner of several Indian and International awards, Supriya then got associated with YESpay as a Brand Communication and Design Consultant to create a new brand identity for YESpay and YES-wallet.com

And now, she has joined the company as SVP, Global Marketing to bring her 18 years of extensive experience to the company. YESpay looks forward to a long association with Supriya and she hopes to make YESpay reach newer horizons!

Nitasha Jain, Manager - Marketing, PR & Social Media
Hails from the land of colour, music, celebration and joy - Jaipur, the Pink City! And for her 'Life's a beach' – exciting every day and different every minute. Nitasha felt like a misfit in the engineering college but who knew she would one day be working with a payments gateway like YESpay International where her profile would be topped with the excitement of communication and social media!

Nitasha has worked with a mix of companies like Genus (Energy management solutions), Dainik Bhaskar (The largest media group in India) and DNA (English daily in India) apart from various accounts from the Hospitality, F&B, Tourism, Real Estate industry. She has had extensive experience in graphic design, marketing and communication, PR and social media marketing. Nitasha is now geared up to put together what she has picked up in 6 years of her career to deliver her best to YESpay International.

Jasmeet Chouhan, Manager - Marketing, PR & Social Media
Jasmeet enjoys every bit of life and likes to be surrounded by people. She is a big dreamer and wants to direct a short film one day to put all her creativity and dreams on reel!

She has been with the media and advertising world since 2006 and has worked closely on brands like Maruti Suzuki, Radisson Blu Hotels, Star Worldwide, RICS (Royal Institution of Chartered Surveyors), Eli Lilly, etc. She has had extensive experience with newspapers (The Times of India, The Pioneer, Indian Express, The Hindu, Hindustan Times), broadcasts (IBN 7, CNN), newswires (Reuters, PTI – Press Trust of India). She has recently joined YESpay with the zeal of putting all her past experience and skills in journalism together to work with the company's goals as hers.

Subhashis Purkayastha, Art Director
'The best is yet to come' is what keeps him in high spirits each day. Subhashis Purkayastha, the Art Director at YESpay, has worked as a Design and Communications Specialist with leading creative houses. He has worked with Planman Marcom and Mudra Communications, handling brands like UB Group, WIPRO, Aircel, SUN Microsystems, Dell, Microsoft and HP. He has worked on brands like Canon, iPod, Samsung, Reebok, Coca Cola, Standard Chartered Bank . He looks forward to put his creative best forward and grow with YESpay International.
 
Comment
 
 
EasyV-Suite
 

© 2010 YESpay International Limited. All rights reserved.
If you have received this email by mistake, our apologies or click here to unsubscribe.
This email was sent by:
UK: YESpay International Limited. Checknet House, 153, East Barnet Road, Barnet, Hertfordshire, EN4 8QZ, United Kingdom
Tel: +44 (0) 871 221 9510 - eMail: sales@yes-pay.com
Canada: YESpay International Ltd, 116 Spadina Avenue, Suite 201 M5V 2K6 Toronto Ontario, Canada.
Tel: +1 416 214 6012 - eMail: sales.ca@yes-pay.com

 
Copyright © 2011-2012 YESpay International Pvt. Ltd. All rights reserved
Contact Sales | Share us + :

Powered by :